The Benefits of Home Staging

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Home Staging can give your listing the marketing advantage and competitive edge to selling your home quickly and for the best price. In today’s real estate market, many professionals utilize staging in their listings.  It helps create a different atmosphere, and for buyers it is easier to visualize the property as a future home.  When selling and staging your home, it is important to hire the right professional, know the benefits, as well as small tasks you can do to place your listing in a favorable position in the market.

Hiring the right professional to sell and stage your home is a necessity. They should be hands-on and present in every step; from initial contact, staging, photography, negotiations, and all the way to closing. Communication and building strong relationships play a key role in purchasing and selling your home.

There are many benefits of home staging. According to HomeGain.com, 83% of staged homes have spent less time on the market than homes that were not staged. This means a fast turnaround maximizing the return on investment.  One of the main goals in selling a home, is to universally appeal to a broad range of buyers. Home staging allows this to take place and makes the home more memorable, increasing the chances of a successful sale.

Home buying usually begins online.  According to the National Association of Realtors, 89% of home buyer’s first searched online during their buying process.  In order to appeal to these buyers, home staging is an essential point of contact.  Having a home staged and utilizing top quality photos can make a huge difference for buyers and sellers. Photography and staging will be the first items that the potential buyers notice before making the decision to see it in person. This is where home sellers get the advantage in such a competitive market.

Real Estate trends

Not all home staging processes need to be a large event. Small items like changing paint to warm colors and rearranging furniture to fit the room, can make a huge difference in appealing to buyers.  Other tips include removing personal pictures and decluttering areas. Cutting back on items placed on flat surfaces or bookshelves can bring positive change to a room. Although these items may hold a personal meaning, potential buyers want to be able to envision themselves in the home.  Allowing as much natural light in as possible and adding lighting where necessary will make a tremendous difference to potential buyers.

paint colors

 

Although home staging plays a smaller role in the marketing and selling of your home, it is essential to moving your property quickly and for the best price. By hiring the right professionals, who have the knowledge and experience in the market, you can have a smooth and enjoyable transaction.

Resources:

http://www.stagedhomes.com/mediacenter/stagingstatistics.php

http://www.realtor.org/reports/highlights-from-the-2015-profile-of-home-buyers-and-sellers

Pictures:

Property Listed for Sale:

  • Featured Picture- 1201 Bibury Lane, Inverness IL 60010 (Currently Listed For Sale)
  • 1st Picture- 377 Merion Drive, Cary IL 60013 (Currently Listed For Sale)

 

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